Copyright Thinkific 2024
Copyright Thinkific 2023
Remove uncertainty and bring your vision to life
Copyright Thinkific 2024
The Playbook Series
Words
Moreover, Aaron has personally pioneered and launched transformative online courses, touching the lives of countless Creator Educators, guiding them through their journey in successfully creating, marketing, and selling online learning products.
Get the knowledge and tools you need to bring your vision to life and build for long-term success
Watch the Playbook Series to find out how.
Watch it now, on-demand!
Whether you’re looking to start or grow your learning business, the Playbook Series offers tangible steps to get you where you want to be.
Watch the four sessions and get the accompanying playbooks to discover a powerful Creator Business Model that you can immediately put into practice.
Ready to join the Creator Educator movement?
Create learning experiences that will earn long-term
Assess the foundations of your business and keep sales rolling in.
The success of your learning products can be built to last. Courses, Digital Downloads, Live Events, Memberships — you’ll learn how to use all of these dynamic Thinkific products to create your unique vision, as well as the powerful tools and tactics you need to sell it.
You'll also learn how to...
Four sessions packed with value
Playbook 1:
Creator Business Model
In this session and workbook, you’ll find out how six and seven-figure learning product businesses are structured, and get a Business Model framework that will set you up for success.
With insights from incredible creator Latasha James, we’ll also cover a step-by-step blueprint that will help you prioritize your marketing efforts, create the right products for your audience, and earn more revenue. By the end of the session, you’ll have a strategy and clear action items for growing your business.
Learning outcomes
Learn the real reason why people buy learning products
How to setup your learning products to sell themselves
Discover powerful new and improved Thinkific features
Kris Chichak
Lifecycle Marketing Manager
Latasha James
Founder & Content Creator, Online Business Launch Lab
Aaron Morin
Senior Manager,
Education & Community
Featured Speakers
Kris Chichak
Lifecycle Marketing Manager
Learn how other creators have found success with:
Getting discovered
Find and attract your audience by providing value upfront with free content. Use channels and media like YouTube, a podcast, blog, or newsletter.
Building a following
Build your first learning product and start selling to your leads. Check out our entry-level products like Digital Downloads, Courses, Live Events, and Communities
Creating and selling
Convert your audience into leads with the power of gated content. Offer useful resources they can use again and again like Digital Downloads.
Growing your revenue
Level up your offerings by adding more value with premium products. Discover Memberships, exclusive Live Events and Communities, 1:1 coaching, and Branded Mobile.
Playbook 2:
Grow Your Audience
Traffic and leads are critical for success. In this session and playbook, you'll learn the power of content and how you can leverage it to attract new learners and consistently capture leads.
Learning outcomes
Identify the missing ingredient in your sales funnel
Shift your focus from reach to relationships
Learn how to use powerful new Thinkific sales and marketing tools
BONUS: Discover how our eight-week Traffic & Accelerator program can help you boost revenue.
Rob Galvin
Thinkific Expert since 2015 & Founder, Super Power Ups
Featured Speakers
Kris Chichak
Lifecycle Marketing Manager
Aaron Morin
Senior Manager,
Education & Community
Playbook 4:
Start Selling Premium Products
How do top performers on Thinkific sell premium digital learning products to their audience? In this session, you’ll get an overview of the opportunities for growing your business by creating and launching premium products that your customers will love.
Learning outcomes
Elevate your product offerings by choosing the right kind of premium product to offer
Find inspiration from top-selling businesses on Thinkific in how they market their brands and products to expanding audiences
Peel back the curtain on how six and seven-figure Creator Educator businesses are using advanced pricing and selling techniques to grow their businesses faster.
Learn how Thinkific features like memberships and branded mobile give you the flexibility you need to build your unique vision
Aaron Morin
Senior Manager,
Education & Community
Ian Richardson
Founder & CEO, Schudio
Featured Speakers
Playbook 3:
Create and Sell a Learning Product
Creating your first digital learning product is exciting! So why do so many creators fail to launch?
In this session, you’ll get clarity on the most important steps to creating and selling your first Digital Download, Course, Community, Membership, or Live Event. Learn the proven paths that top-selling online education businesses use to guarantee their success.
Learning outcomes
Choose the type of learning product that you should build next
How successful creators plan and build unforgettable products
The elements of a high-performing learning product sales page
Use new Thinkific features to build your unique vision
Aaron Morin
Senior Manager,
Education & Community
Featured Speakers
Kris Chichak
Lifecycle Marketing Manager
Build a proven business model
Get discovered and capture leads
Create and sell a learning product
Sell premium products and optimize your business
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